Neeru’s store hosted their launch party at Santacruz, Mumbai. The star-studded right now saw the who’s who of tinsel town hosted by the owner Avnish Kumar. Spotted were some of the celebrities Karishma Kapoor, Neil Nitin Mukesh, Dino Morea. Gauahar Khan, Amrita Arora, Soha Ali Khan, Aftab, Sophie Chaudry, Neeta and Nishika Lulla and Priya Banerjee.

Neeru’s came into existence in the year 1971, with tailoring and embroidery of superior and intricate designs. For four decades, Neeru’s has been creating fascinating ethnic wear as exclusive adornments for women. With a successful standing in the Indian fashion market, Neeru’s has unleashed a new benchmark of ethnic fashion in India. Built on the foundation of superior quality, the brand is popular for its eloquent designs, pure fabrics, fresh colours, elegant tailoring and innovative silhouettes. Today, Neeru’s has over 40 exclusive stores in more than 20 Indian cities including their first International store in Dubai. The ethnic couture brand has recently signed on actor and fashionista Sonam Kapoor as their ambassador.